General Manager and House Sales - Sharon
AKD General Manager
Manager of House Accounts
Angela King Designs and the House of AKD would like to introduce and welcome back to the cheerleading industry, Sharon Humphrey. Sharon is joining the AKD administrative team at the Texas home office as General Manager. She will also be assisting in marketing and sales development for the company, as well as active with our national sales team program.As a long time veteran of the national cheerleading supply industry, Sharon has served as VP of Sales and Marketing for WinCraft, Inc., the nation’s largest supplier of cheerleading pom-poms and accessories. As Vice-President, Sharon spoke to large group seminars, conducted market research analysis, developed short and long term plans, as well as strategies to reach targeted goals. She was also involved in marketing the WinCraft Super Bowl and US Olympic Festival merchandising programs.Sharon also held the title of VP of Sales for the National Spirit Group, working directly with “The Father of American Cheerleading”, Lawrence Herkimer, located in Dallas, Texas. She managed cheerleading uniform sales and marketing and promotions, which included hiring, training, and managing over 70 sales associates throughout the United States. Sharon was also in charge of catalog production and new product development.Prior to the above, Sharon served as VP of Sales and Marketing at the United Spirit Association (USA), with sales exclusively for Varsity Spirit Fashions. She developed and staffed Southern California and the Pacific North West regional sales offices. Once again, Sharon was working with new product development, catalogs, and camp stores. Over 50 fashion consultants in thirteen western states were under Sharon’s direction.As a supporter of the cheerleading industry, Sharon has volunteered her time as a member of the Board of Directors for Victory International, Sports Pennants International, Workforce Development in California, and served on the Executive Board of Directors for the California State Center Consortium.As a graduate of Fresno State University, holding a BA Degree in Physical Education and Speech, Sharon has also worked in the world of education and coaching. She truly understands the needs of teams and team directors. All of us at AKD are thrilled to have the opportunity to work with such a seasoned professional in the cheerleading industry. Sharon has worked with the best in the business! Welcome Sharon to the House of AKD!